Our use and disclosure of your information may be subject to the requirements of the Health Insurance Portability and Accountability Act of 1996 and its implementing regulations (“HIPAA”) as well as applicable state law. Any individually identifiable health information you submit to us via the Website about your past or future physical or mental health or condition or the provision of health care to you or the past, present or future payment of such care constitutes protected health information (“PHI”), which is subject to HIPAA. We offer a secure patient portal for scheduling, consulting, viewing health records, and billing online with respect to communicating electronically with patients that encrypts PHI in transit and at rest. Our Notice of Privacy Practices applies to our use and disclosure of PHI.
Information we may collect on our Website generally falls into the two categories of information provided by visitors to the Website and tracking information gathered as visitors navigate through the Website. Examples of the types of information that we may collect include:
Contact and Demographic Information. We collect the contact information you voluntarily give to us when participating in various activities related to the Website, such as making an appointment, sending feedback, requesting Online Services, subscribing to our newsletter, entering our contests, and responding to surveys. The information we may collect about you may include your name, residential address, email address, and telephone number. We also may ask for information about your interests and activities, your gender, age, date of birth, hometown, and other demographic information as determined by us from time to time. You are under no obligation to provide us with personal information of any kind, with the caveat that your refusal to do so may prevent you from using certain features of the Website or Online Services.
Payment Information. When you purchase, order, return, exchange, or request Online Services from our Website, we may collect information related to your payment method (e.g. valid credit card number, card brand, expiration date). We do not, however, view or store your credit card data. This is handled by our third-party payment processor.
Mobile Device Information. If you access the Website or Online Services from a mobile device, our servers may automatically record information that your mobile device transmits, including your device type, your device ID number, user settings, and information about your use of the Website and Online Services.
Social Network Information. When you connect to our Website via a social networking site, such as Facebook or Twitter, we may collect personal information, such as your name, your social network user name or identifier, gender, birthdate, email address, profile picture, or its URL, user identification numbers for your contacts, and other public data for your contacts.
Derived Information. We collect data our servers automatically recognize when you access the Website or Online Services, such as your IP address, operating system, browser version, the address of a referring website, and the pages you visit on our Website. Such information is not personally identifiable, but it still may be possible to determine from an IP address your internet service provider and the geographic location of your point of connectivity as well as other statistical usage data. We also may collect information about your native actions that are integral to our Website, including liking, re-blogging, or replying to a post as well as other interactions with the Website or Online Services via server log files.
Having accurate information about you permits us to understand your needs and provide you with better Online Services. By identifying patterns and trends in usage, we are able to better design the Website to improve your experiences, both in terms of content and ease of use. In particular, we use your information to: (a) Notify you of updates to the Website and Online Services; (b) increase the efficiency and operation of the Website and improve the Online Services; (c) periodically send you promotional emails about new products or services, special offers, or other information that may be of interest to you; (d) compile anonymous statistical data and analysis for use internally or with third parties; (e) assist law enforcement; and (f) respond to a subpoena.
Email is not a secure form of communication and we cannot guarantee the confidentiality of any information you send to us by email. It is possible your email could be viewed inappropriately by another internet user. If you wish to keep your information completely confidential, you should not transmit personally identifiable information via email. We will not respond on the Website to any question concerning a specific medical or health condition. If you submit such a request, you will receive a standard response that you should consult your physician. While we will not intentionally share the contents of this type of an email with any third party, due to the nature of electronic communication, there is no assurance that the contents of your email will not become known or accessible to third parties. WE URGE YOU NOT TO PROVIDE ANY CONFIDENTIAL INFORMATION TO US VIA EMAIL. If you do so, it is at your own risk. We will not be liable for any breach of confidentiality resulting from your use of email.
From time to time, we may deliver news, announcements, and other information to you via email. To stop receiving promotional emails, follow the unsubscribe instructions in any email message you receive from us. We will process your request as soon as it is reasonably practical. Please note that we may still send you administrative or transactional messages.
You understand that when you use the Website, information you post on interactive public areas of the Website (such as comments to blogs) will be publicly available. In addition, information you share on the Website may appear in third party search engine results. We do not have control over content that has been indexed and cashed by search engines. Even if the original post is deleted, the content may still show up on search engines in perpetuity. We recommend you be cautious about sharing personal information in public or private online forums. We are not responsible for the actions of third parties with whom you share personal information and we have no authority to manage or control third party solicitations. If you no longer wish to receive correspondence, emails or other communications from third parties, you are responsible for contacting the third party directly.
We may share your information under the following circumstances:
Service Providers. We may transfer your information to service providers, which are third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, and hosting services.
Legal Compliance. If we believe the release of information about you is necessary to respond to legal process or to investigate or remedy potential violations of our policies or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation. This includes exchanging information with other entities to help prevent or stop activity we may consider to be, or to pose a risk of being, illegal, unethical, or legally actionable.
Contacts and Other Users. If you interact with us or other users of our Website through a social networking site (e.g. Facebook or Twitter), your contacts on the social networking site will see your name, profile photo, and descriptions of your activity. When you use interactive features of our Website, your posts may be viewed by all users and may be publicly distributed in perpetuity.
Third Party Networks. We may share with third parties, including the public (e.g., through our blog, white papers or press releases), aggregated information in a form that does not disclose your personally identifiable information for industry analysis. We may also partner with selected third parties to allow tracking technology on the Website (e.g. web analytics).
We employ reasonable physical, administrative and electronic measures designed to safeguard and protect your personally identifiable information from unauthorized access and disclosure. Please be aware, however, that despite our efforts, no security measures are perfect or impenetrable and no method of information transmission can be guaranteed against any interception or other type of improper use. Any information disclosed online is vulnerable to interception and misuse by unauthorized third parties. We cannot guarantee that only authorized persons will view your information. We are not responsible for third party circumvention of any privacy settings or security measures. To help ensure security via the Internet, we recommend you keep your browser up-to-date with automatic security updates enabled and use a unique username and password that are never shared.
Our Website and Online Services are not directed to children. We do not knowingly solicit information from or market to children under the age of 18. If we learn that personally identifiable information from users of the Website or Online Services less than 13 years of age has been collected, we will take reasonable measures to promptly delete such information from our records. If you become aware of any personal information we have collected from a child under the age of 13, please contact us immediately. While we will make sure the information is not publicly displayed on our Website, please be aware that the information may not be completely or comprehensively removed from our systems.